Callbell alternative

The best Italian alternative to Callbell

Multichannel AI, WhatsApp campaigns and a team inbox — with no markups on message costs. Assisted migration and real support.

At a glance

Callbell is a good multi-agent inbox for WhatsApp, Instagram, Messenger and Telegram. Its pricing model, though, is modular: the teaser per-user price climbs fast once you add the features you actually need to do marketing.

When it makes sense to switch to SendApp

  • One price, every feature. Campaigns, AI, channels and statistics are in the plan, not modules to stack: you can quote your own cost in 10 seconds.
  • The AI is ours, not bring-your-own. No need to create an OpenAI account, manage a token and pay usage separately: SendApp's AI is included and trains on your content.
  • Marketing + operations. Beyond the inbox: campaigns included, calendar with reminders, bookings with Google Calendar, loyalty and reviews (Official).

When to stay with Callbell

  • You only need a shared inbox for the team, without bulk campaigns or AI.
  • Your flow is 100% reactive support and their simplicity suits you.

Feature comparison

FeatureSendAppCallbell
Broadcast campaigns includedYesin every planNo+€59/month module + €0.02/contact
WhatsApp channel includedYesNofrom €50/month on credits
AI chatbot includedYestrainable, includedNorequires your own OpenAI token
Email and SMSYeswith AgentNo
Instagram includedYesPartial+€20/month
Calendar/reminders/bookingsYeswith Google CalendarNo
WhatsApp from your number via QRYesNo
Statistics and API in the entry planYesNoonly from the Plus plan
Mobile appNoresponsive webYes

Comparison based on Callbell's public pricing and pages as of June 2026. Prices may change: always check the provider's website.

Pricing compared

Team of 3 with WhatsApp + campaigns + bot

Business €49/month, all included

3×€14 + €50 + €59 + €20 ≈ €171/month + €0.02/contact

Broadcast markup

Zero

€0.02 per contact reached

AI

Included

OpenAI token at your own expense

Migrating from Callbell to SendApp

  1. 1.

    Export and import contacts

    Export your contacts from Callbell as CSV: SendApp’s import recognises separators, columns and phone formats on its own.

  2. 2.

    Connect the channels

    WhatsApp number via QR in five minutes with Cloud, or the official Meta APIs with Official: onboarding is guided either way.

  3. 3.

    Train the AI and rebuild automations

    Upload your site, PDFs and price lists: the AI learns your business. Reminders, keywords and campaigns are rebuilt from the panel, no code.

  4. 4.

    Go live with a test

    One test campaign on a small segment, check the delivery reports, then move the rest of the traffic.

Switching does not stop your business: you start in parallel and move flows once everything works. We guide you through it, free of charge.

Frequently asked questions

Switch to SendApp without risk

Try the platform for free with your own data. Or talk to us: we’ll map your current flows and tell you the real costs and timing of the migration.