The Tidio alternative born for WhatsApp, not just live chat

Tidio is a great live chat with AI (Lyro) for support on your website. SendApp was born for WhatsApp: bulk campaigns, official Meta API and multichannel AI included from €19/month.

Tidio is a customer service platform born as a live chat for websites and e-commerce, with an AI agent (Lyro) that claims to resolve up to 67% of requests. It's strong at website support: a polished widget, ticketing, Flows for visitors and a genuinely free plan. WhatsApp, though, is just an inbound channel to plug into the inbox: no bulk campaigns, and the billable-conversations model plus the Lyro bundles makes costs grow with volume. Data verified in June 2026 on the public pages.

Comparison based on Tidio's public pricing and pages as of June 2026. Prices may change: always check the provider's website.

Where Tidio makes you pay more (or holds you back)

No WhatsApp campaigns

Tidio's WhatsApp integration is there to receive and reply in the inbox and to automate support. On the public pages there are no WhatsApp broadcasts or bulk sends: for proactive marketing you need another tool.

You pay for conversations in tiers

Every conversation an operator replies to is "billable": Free includes 50, Starter 100 (US$24.17/month with annual billing, US$29 monthly), Growth goes up to 2,000. Beyond that, it's Plus from US$749/month or a custom plan.

The AI is bought in bundles

Lyro starts at US$32.50/month for 50 AI conversations (about 65 cents each) with tiers up to 1,000; beyond that you need a custom plan. The 50 conversations included in the Free plan are one-off, not monthly.

Even removing the Tidio logo costs money

Removing the branding from the widget is a US$16.67/month add-on: nearly the price of an entire SendApp plan.

SendApp vs Tidio, line by line

FeatureSendAppTidio
Official Meta WhatsApp APIYes.Official and AgentPartial.WhatsApp integration for support; no mention of official API/BSP on the public pages
WhatsApp from your own number via QR (no Meta verification)Yes.Cloud and AgentNo.No
AI trainable on your contentYes.included in Agent plansYes.Lyro learns from your FAQs and site, but is paid in bundles (from US$32.50/month for 50 conversations)
Multichannel: Instagram, Telegram, Email, SMSYes.plus Messenger and website widgetPartial.live chat, email, Messenger, Instagram yes; no Telegram or SMS
Bulk WhatsApp campaignsYes.included from €19/monthNo.inbox replies only; Flows automate the website, not WhatsApp
Team inboxYes.YesYes.10 seats even on the Free plan
Zero markups on messagesYes.Meta bills you directly; absolute zero on CloudNo.billable-conversations model: every chat with a human reply consumes quota
Support in ItalianYes.includedPartial.website translated into Italian; support language not stated

The real cost, compared

SendAppTidio
Entry price to run WhatsApp campaigns€19/month, all includedNot available: Tidio doesn't offer WhatsApp campaigns
Cost of the AIIncluded in Agent plansLyro from US$32.50/month for 50 AI conversations; beyond 1,000 you need a custom plan
Team conversationsNo billable-conversation tiersFree 50, Starter 100 (US$24.17/month annual), Growth 250–2,000 (from US$49.17), Plus from US$749/month
Removing the logo from the widgetNo add-on requiredUS$16.67/month add-on

Why people who compare choose SendApp

Born for WhatsApp, not adapted to it

SendApp does bulk campaigns, templates and the official Meta API from day one. On Tidio, WhatsApp is an inbound channel of the inbox: there's no broadcast.

AI included, not in bundles

SendApp Agent's AI is included from €19/month and trains on your content. Lyro is paid in tiers: from US$32.50/month for 50 conversations, up to 1,000, then a custom plan.

Costs that don't grow with every chat

Tidio counts every conversation you reply to, and crossing the thresholds means changing plan, up to Plus from US$749/month. SendApp puts no counter on your team's conversations.

From your own number too, via QR

If you don't want the official API yet, with SendApp Cloud you connect the WhatsApp number you already use by scanning a QR code and you're up and running in minutes. On Tidio this option doesn't exist.

SendApp vs Tidio: frequently asked questions

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