No WhatsApp campaigns
Tidio's WhatsApp integration is there to receive and reply in the inbox and to automate support. On the public pages there are no WhatsApp broadcasts or bulk sends: for proactive marketing you need another tool.
Tidio is a great live chat with AI (Lyro) for support on your website. SendApp was born for WhatsApp: bulk campaigns, official Meta API and multichannel AI included from €19/month.
Tidio is a customer service platform born as a live chat for websites and e-commerce, with an AI agent (Lyro) that claims to resolve up to 67% of requests. It's strong at website support: a polished widget, ticketing, Flows for visitors and a genuinely free plan. WhatsApp, though, is just an inbound channel to plug into the inbox: no bulk campaigns, and the billable-conversations model plus the Lyro bundles makes costs grow with volume. Data verified in June 2026 on the public pages.
Comparison based on Tidio's public pricing and pages as of June 2026. Prices may change: always check the provider's website.
Tidio's WhatsApp integration is there to receive and reply in the inbox and to automate support. On the public pages there are no WhatsApp broadcasts or bulk sends: for proactive marketing you need another tool.
Every conversation an operator replies to is "billable": Free includes 50, Starter 100 (US$24.17/month with annual billing, US$29 monthly), Growth goes up to 2,000. Beyond that, it's Plus from US$749/month or a custom plan.
Lyro starts at US$32.50/month for 50 AI conversations (about 65 cents each) with tiers up to 1,000; beyond that you need a custom plan. The 50 conversations included in the Free plan are one-off, not monthly.
Removing the branding from the widget is a US$16.67/month add-on: nearly the price of an entire SendApp plan.
| Feature | SendApp | Tidio |
|---|---|---|
| Official Meta WhatsApp API | Yes.Official and Agent | Partial.WhatsApp integration for support; no mention of official API/BSP on the public pages |
| WhatsApp from your own number via QR (no Meta verification) | Yes.Cloud and Agent | No.No |
| AI trainable on your content | Yes.included in Agent plans | Yes.Lyro learns from your FAQs and site, but is paid in bundles (from US$32.50/month for 50 conversations) |
| Multichannel: Instagram, Telegram, Email, SMS | Yes.plus Messenger and website widget | Partial.live chat, email, Messenger, Instagram yes; no Telegram or SMS |
| Bulk WhatsApp campaigns | Yes.included from €19/month | No.inbox replies only; Flows automate the website, not WhatsApp |
| Team inbox | Yes.Yes | Yes.10 seats even on the Free plan |
| Zero markups on messages | Yes.Meta bills you directly; absolute zero on Cloud | No.billable-conversations model: every chat with a human reply consumes quota |
| Support in Italian | Yes.included | Partial.website translated into Italian; support language not stated |
| SendApp | Tidio | |
|---|---|---|
| Entry price to run WhatsApp campaigns | €19/month, all included | Not available: Tidio doesn't offer WhatsApp campaigns |
| Cost of the AI | Included in Agent plans | Lyro from US$32.50/month for 50 AI conversations; beyond 1,000 you need a custom plan |
| Team conversations | No billable-conversation tiers | Free 50, Starter 100 (US$24.17/month annual), Growth 250–2,000 (from US$49.17), Plus from US$749/month |
| Removing the logo from the widget | No add-on required | US$16.67/month add-on |
SendApp does bulk campaigns, templates and the official Meta API from day one. On Tidio, WhatsApp is an inbound channel of the inbox: there's no broadcast.
SendApp Agent's AI is included from €19/month and trains on your content. Lyro is paid in tiers: from US$32.50/month for 50 conversations, up to 1,000, then a custom plan.
Tidio counts every conversation you reply to, and crossing the thresholds means changing plan, up to Plus from US$749/month. SendApp puts no counter on your team's conversations.
If you don't want the official API yet, with SendApp Cloud you connect the WhatsApp number you already use by scanning a QR code and you're up and running in minutes. On Tidio this option doesn't exist.
Free, no credit card required. We'll help you migrate your contacts and automations.